Last updated on: September 14, 2023
Effective date: September 14, 2023

Introduction and Scope

This Cookie Notice (the “Notice”) is designed to assist you in understanding how and why Simulations Plus, Inc. (“Simulations Plus,” “we,” “us,” or “our”) uses cookies and other similar technologies (“Tracking Technologies”) on our website (https://www.simulations-plus.com/) and on any webpage linking to this Notice (collectively, the “Website”) to collect and develop data. We use Tracking Technologies to allow the Website to operate, to increase its functionality and efficiency, to analyze how you use it so that we can improve it, to tailor the content and information that we display to you, to provide you with targeted advertisements, and fulfill other legitimate purposes as described below.

To the extent that any information collected by the Tracking Technologies, either on its own or in combination with other information, constitutes Personal Data as the term is defined in our Privacy Notice, both our Privacy Notice and this Notice shall apply to the processing and transferring of such Personal Data.

Cookies and Other Tracking Technologies

Cookies. A cookie is a small text file stored on your device (computer, phone, tablet, etc.) that contains information about your browser and online activity. This information often consists of a string of numbers and letters that uniquely identifies your device.

We may also use:

Local Storage. Local storage enables our Website to store information locally on your device. Local storage may be used to improve your experience with our Website, for example, by enabling features, remembering your preferences and speeding up our Website functionality.

Web Beacons. Our Website may also employ a software technology called “Clear” that helps us better manage content on our Website by providing insight into which content is most effective. Clear GIFs are tiny graphics with a unique identifier, similar in function to cookies, that are used to track the online movements of Website users.

Pixels. A tracking pixel is a 1×1 pixel graphic used for the purpose of tracking user behavior, web traffic, and site conversions. A tracking pixel allows us to collect data relating to the use of our Website. Tracking pixels are used to trigger advertisements on any participating websites based on the activity tracked from your browser or device and can also be used for third-party web analytics.

Other similar tracking technologies. We may also use other tracking technologies, such as mobile advertising IDs and tags for similar purposes as described in this Notice.

As noted above, we refer to all of these technologies collectively as “Tracking Technologies” in this Notice.

 

How We Respond to Do Not Track Signals

“Do-Not-Track” is an optional browser setting that you can use to express your preferences regarding tracking by advertisers and other third-parties. We commit to user privacy by honoring Do Not Track (“DNT”) browser settings.

 

Opting Out

You can alter the configuration of your browser to reject certain types of Tracking Technologies, including cookies. Please note, however, that if you reject certain cookies, you may not be able to access and use all of the features on our Website. You may also set your browser to send a Do Not Track (DNT) signal. For more information about how to manage cookies, please visit https://www.aboutcookies.org/.

You may also control your online behavioral advertising preferences and opt out from having your data processed by certain marketing companies by visiting http://www.youronlinechoices.com/ and http://optout.aboutads.info/. Please note, however, that managing these preferences will not turn off internet advertisements in general. You will still receive the same number of advertisements, but those advertisements will be less reflective of your interests, as indicated by your web browsing habits. In addition, please note that the opt-out preferences that you set using these tools may be nullified if you delete your cookies after setting them.

 

Types of Cookies

We use session cookies and persistent cookies on our Website. The session cookies are deleted or removed when you close your browser. The persistent cookies may remain on your device after you close your browser, but they have an expiration date.

Some of the cookies placed on your device through our Website are first-party cookies, meaning they are placed directly by us. Others are third-party cookies, meaning they are placed on your device through our Website by third parties, such as Google. In other words, when you visit our Website, certain third parties may place cookies on your device to collect information about your online activities over time and across different Internet websites or online services.

In the cookie tables below, we provide you with links to the applicable privacy notices for the providers who place third-party cookies on your device through our Website, where possible. Please refer to the privacy notices of those third parties to learn more about the ways in which they collect and process personal data about you.

How We Use Tracking Technologies on our Website

  • Strictly Necessary Tracking Technologies

    The following Tracking Technologies are necessary for our Website to function, and we cannot turn them off in our systems. You may still be able to set your browser to block or alert you about some of these Tracking Technologies, but if you do block these Tracking Technologies, some parts of our Website will not work.

    Name
    Provider & Provider Privacy Notice Link
    Purpose
    Duration
    wp-session Simulations Plus

    (first-party cookie)
    Privacy Notice

    This is a cookie generated by applications based on the PHP language. It is a general-purpose identifier used to maintain user session variables. Session
    cookielawinfo-checkbox-analytics Simulations Plus

    (first-party cookie)
    Privacy Notice

    This cookie is used to store the user consent for the cookies in the category “Analytics.” 12 months
    cookielawinfo-checkbox-functional Simulations Plus

    (first-party cookie)
    Privacy Notice

    This cookie is used to store the user consent for the cookies in the category “Functional.” 12 months
    cookielawinfo-checkbox-necessary Simulations Plus

    (first-party cookie)
    Privacy Notice

    This cookie is used to store the user consent for the cookies in the category “Necessary.” 12 months
    cookielawinfo-checkbox-others Simulations Plus

    (first-party cookie)
    Privacy Notice

    This cookie is used to store the user consent for the cookies in the category “Other.” 12 months
    cookielawinfo-checkbox-performance Simulations Plus

    (first-party cookie)
    Privacy Notice

    This cookie is used to store the user consent for the cookies in the category “Performance.” 12 months
    viewed_cookie_policy Simulations Plus

    (first-party cookie)
    Privacy Notice

    This cookie is used to store whether or not user has consented to the use of cookies. It does not store any personal data. 12 months
    CookieLawInfoConsent Simulations Plus

    (first-party cookie)
    Privacy Notice

    This cookie is used to store the acceptance or rejection of cookies overall. 12 months
    cli_user_preference Simulations Plus

    (first-party cookie)
    Privacy Notice

    This cookie stores a summary of permissions available to be granted. 12 months

     

  • Performance Tracking Technologies

    The following Tracking Technologies allow us, among other things, to count Website visits and traffic sources so that we can measure and improve the performance of our Website. They help us to know which pages are the most – and least – popular, and see how visitors move around the Website. If you do not allow these Tracking Technologies, we will not know when you have visited our Website, and we will not be able to monitor our Website’s performance.

    Name
    Provider & Provider Privacy Notice Link
    Purpose
    Duration
    _ga_* Simulations Plus

    (first-party cookie)

    Privacy Notice

    This is a cookie associated with Google Analytics and is used to count and store pageviews. 24 months
    _ga Simulations Plus
    (first-party cookie)Privacy Notice
    This is a cookie associated with Google Analytics and is used to count and store pageviews. 24 months
    _gcl_au Simulations Plus
    (first-party cookie)Privacy Notice
    This is a cookie associated with Google AdSense and is used to store and track conversions. 3 months
    _gat_UA-* Google

    (third-party cookie)

    Privacy Policy

    Used to store and count pageviews. 1 minute
    _hjSessionUser_* HotJar
    (third-party cookie)Privacy Policy
    This cookie is set by HotJar for recording popular areas of individual pages. 12 months
    ln_or LinkedIn
    (third-party cookie)
    Privacy Policy
    Used to determine if Oribi analytics can be carried out on a specific domain. 1 day
    _hjIncludedInSessionSample_* HotJar
    (third-party cookie)Privacy Policy
    Set to determine if a user is included in the data sampling defined by our site’s daily session limit. 2 minutes
    _hjAbsoluteSessionInProgress HotJar
    (third-party cookie)Privacy Policy
    Used to detect the first pageview session of a user. 30 minutes
    _hjFirstSeen HotJar
    (third-party cookie)Privacy Policy
    Identifies a new user’s first session. Used by Recording filters to identify new user sessions. 30 minutes
  • Functional Tracking Technologies

    The following Tracking Technologies enable the Website to provide enhanced functionality and personalization. They may be used by us or by third-party providers whose services we have added to our pages. If you do not allow these Tracking Technologies, then some or all of these services may not function properly.

    Name
    Provider & Provider Privacy Notice Link
    Purpose
    Duration
    CONSENT YouTube
    (third-party cookie)Privacy Policy
    This is a cookie set by YouTube for storing any acceptance of cookies. It is set permanently to a value “Pending” and other YouTube cookies are therefore blocked. 24 months
    NID Google/YouTube
    (third-party cookie)
    Privacy Policy
    The ‘NID’ cookie is used to store preferences for Google Search such as language and search results configuration. It is set by Google when Google-hosted content is embedded. 6 months
    bcookie LinkedIn
    (third-party cookie)
    Privacy Policy
    The ‘bcookie’ cookie is used to store preferences for LinkedIn and to uniquely identify the browser. 12 months
    AnalyticsSyncHistory LinkedIn
    (third-party cookie)
    Privacy Policy
    Used to store information about the time a sync took place with the lms_analytics cookie. 1 month
    lidc LinkedIn
    (third-party cookie)
    Privacy Policy
    To facilitate data center selection for load balancing. 24 hours
    YSC Google
    (third-party cookie)
    Privacy Policy
    ‘YSC’ is used by YouTube to remember user input and associate a user’s actions. This cookie lasts for as long as the user keeps their browser open. Session
    li_sugr LinkedIn
    (third-party cookie)
    Privacy Policy
    Used to make a probabilistic match of a user’s identity outside the Designated Countries. 3 months
    SIDCC, SID, SAPISID, APISID, SSID, HSID, PREF Google
    (third-party cookie)
    Privacy Policy
    Google sets a number of cookies on any page that includes a Google Map. While we have no control over the cookies set by Google, they appear to include a mixture of pieces of information to measure the number and behaviour of Google Maps users. 12 months
    AEC Google
    (third-party cookie)
    Privacy Policy
    For distinguishing between human and robots to websites and to provide spam protection. 6 months
    lms_analytics LinkedIn
    (third-party cookie)
    Privacy Policy
    Used to identify LinkedIn Members of LinkedIn for analytics. 1 month
    sdsc LinkedIn
    (third-party cookie)
    Privacy Policy
    Signed data service context cookie used for database routing to ensure consistency across all databases when a change is made. Used to ensure that user-inputted content is immediately available to the submitting user upon submission. Session
    aam_uuid Adobe
    (third-party cookie)
    Privacy Policy
    Set for ID sync for Adobe Audience Manager. 1 month
    liap LinkedIn
    (third-party cookie)
    Privacy Policy
    Used by non-www.domains to denote the logged in status of a member. 12 months
  • Targeting Tracking Technologies

    The following Tracking Technologies may be used on our Website by our advertising partners (or set directly by our advertising partners) to collect data about your online activity. They record your visits to our Website, the pages you have visited, and the links you have followed. They are used by our advertising partners to build a profile of your interests and show you relevant advertisements on other websites. For example, they’re used to detect when you click on an ad and show you ads based on your social media interests and browsing history.

    We and third parties use social media cookies to show you ads and content based on your social media profiles and activity on our Website. They’re used to connect your activity on our Website to your social media profiles so the ads and content you see on other websites and on social media will better reflect your interests.

    If you do not allow these Tracking Technologies, you will experience fewer targeted advertisements, and you will impair our ability to provide you with tailored services and offerings.

    Name
    Provider & Provider Privacy Notice Link
    Purpose
    Duration
    OTZ Google
    (third-party cookie)
    Privacy Policy
    This cookie is set to collect information on user behavior and navigation which is used to optimize the website – The cookie also allows Google Ads and Google Analytics to compile information on visitors for marketing purposes. 1 month
    lms_ads LinkedIn
    (third-party cookie)
    Privacy Policy
    Used to identify LinkedIn Members of LinkedIn for advertising 1 month
    UserMatchHistory LinkedIn
    (third-party cookie)
    Privacy Policy)
    Used for id sync process. It stores the last sync time to avoid repeating the syncing process in a frequent manner 1 month
    1P_JAR Google
    (third-party cookie)
    Privacy Policy
    Google advertising cookie used for user tracking and ad targeting purposes 1 month
    VISITOR_INFO1_LIVE YouTube

    (third-party cookie)

    Privacy Policy

    To provide ad delivery or retargeting, store and track a visitor’s identity, Store and track interaction. 6 months
    _mkto_trk Simulations Plus

    (first-party cookie)
    Privacy Notice

    This cookie allows a website to track visitor behavior on the sites on which the cookie is installed and to link a visitor to the recipient of an email marketing campaign, to measure campaign effectiveness. Tracking is performed anonymously until a user identifies himself by submitting a form. 12 months

Changes to this Notice

If we make any material change to this Notice, we will post the revised Notice to our Website and update the “Effective Date” above to reflect the date on which the new Notice became effective.

Contact Us

If you have any questions about this Notice, please call us at (661) 723-7723, send us an e-mail to privacy@simulations-plus.com, or contact us by postal mail at:

Simulations Plus, Inc.
42505 10th St. W., Suite 103
Lancaster, CA 93534

We have appointed VeraSafe as our Data Protection Officer (DPO). If you have questions, concerns, or complaints about our Cookie Notice, you may also contact our DPO.

VeraSafe’s contact details are:
VeraSafe
100 M Street S.E., Suite 600
Washington, D.C. 20003 USA

Please allow up to four (4) weeks for us to reply.